How important is the frequency of updates on a blog?

Sarasota

Learn How to Use Wordpress in Our Training Class!

1-27-2010 at Keiser University Sarasota. 11:00AM

Learn how you can use Wordpress – as a business site, a blog and a marketing tool. We will show you the benefits and show you how to use Wordpress:

• How to add a post
• How to add a page and creating subpages
• How to add pictures
• How to embed videos – YouTube and more
• Setting up permalinks
• Creating categories
• Setting up basic settings and much, much more.

We will give you tips on how to make your Wordpress site/blog work for you:

• Blogging and social media
• Marketing products and services
• Local search
• Targeting multiple locations
• Reputation Management
• Using Wordpress for a business site – as SEO Aware does.

Address is 6151 Lake Osprey Drive – Map.
Learn more about this class!

Cost is $125 per person. Additional staff members can attend for $100 per person. If you choose to have us set up a Wordpress site in the future for you we will take your class fee off the final price.

If you would like to sign up for the class please fill out the form and/or email us at Info@seoaware.com.

You can make a payment via PayPal.

Tampa, Naples, Sarasota, Orlando, Nokomis, Palmetto, Osprey, Port Charlotte

Learn SEO Basics - SEO Analysis Class In Sarasota

How to Do an SEO Analysis of Your Website – Class at Keiser College Sarasota 9-02-09

Limited to 80 seats.

Would you like to learn if your website is properly optimized?Would you like to know if your site is doing well in the search engines? Come and learn how to do an SEO Analysis. Find out how to tell if your website is set up to be search engine friendly and/or if a web designer did a good job setting up your website. Businesses planning on creating a website can also learn ahead of time what they need to know to create an effective website.

This class will discuss on-site optimization and off-site SEO issues that will affect your website in a good or a bad way. This class is designed to help local businesses learn about the basics of on-site SEO. With this knowledge you can avoid wasting advertising dollars on Web and SEO companies that really don’t know what they are doing. When you are done with this class you will know what your site needs to be search engine friendly.

SEO Aware is putting the control in your hands. We are going to tell you what you need to know to have an effective website that will work for your company.

No sales speeches from us, this is all for you! The class will be at Keiser College in the Auditorium on September 2nd at from 9:00-10:30am. We will have Q&A and be available for questions after the class. The cost of the class is $50 per person if you reserve a spot by August 31st and $65 at the door.

Non-Profits – contact us for free admittance.

You can sign up for the class at SEOAware.com. http://seoaware.com/seo-services/seo-aware-classes/

Some of SEO Aware's Upcoming Classes:

* Search Engine Marketing and Local Search
* Run Your Own Email Marketing Campaign
* Affordable and Easy Video Marketing
* Social Media Marketing – Which options will work for you?
* Blogging – A Free and Effective Way to Market Your Business
* The Values and Benefits of Wordpress
* The Ins and Outs of Wordpress
* What You Need to Know About PPC- Pay Per Click

If you would like information about any of our future classes or would like to request training for your company please contact us at Info@SEOAware.com or 941-363-1SEO (1736).

Gladly serving businesses throughout the Sarasota, Bradenton, Lakewood Ranch, Venice, Northport, Englewood areas.

The Basics of Keywords and Keyword Phrases

Keywords and keyword phrases are used to differentiate your web site from your competitors' web sites. For example, if you sell fences made of wood in Sarasota and your competitor sells aluminum fences in Sarasota you could use the following phrases to optimize your site:

• Sarasota Wood Fencing
• Wood Fencing Sarasota
• Wood Fence Materials Sarasota
• Sarasota Wooden Fencing.

Basically, you come come up with a combination of keywords to set your site apart from your competitor's. The goal is to help Internet users find your site. When you optimize your web site, properly, with effective keyword phrases and other Search Engine Optimization (SEO) strategies you are essentially helping your web site become more visible on the search engines. You want people to find your site when they are looking for the product and/or services you provide.

HOWEVER, you may want to include the phrase " Sarasota aluminum fences" within your site somewhere. Your site could show up along with your competitors in the search engines, if it is optimized properly. You may not sell aluminum fences, but you could explain why wood is better and possibly gain a client.

SEO

SEO is all about helping businesses gain higher ranking on the search engines. We all know that there is only so far we are going to go when searching for an item or service on the web. If your business is on page 5 of Google, Yahoo or MSN you may not be seen very often. Page one of Google is always the goal, but this goal is not accomplished easily. A lot of research and consistent work is needed to attain this goal.

If you are hoping to have an optimized web site it is wise to consult an SEO company for help. There are many areas of a web site that must be optimized and a properly coded web site is essential for success. There are many other areas that cannot be ignored and I will discuss these in the upcoming weeks.